Our philosophy


Our business philosophy is rooted in the concept of giving back. Being involved in skateboading, wake-, and snowboarding for more than 15 years, founder Anne Eaton felt a personal calling. During a wakeboard competition in June, 2019, she noticed a demand for eyewear leashes both during and after riding. Being naturally driven to combine fashion and function, Anne launched BRILLA shortly afterward. After a very positive initial start, she also realized that she could combine her creativity with the desire to make a positive ecological change...and the 1 leash for 1 tree concept was born.

1 Tree for 1 leash

With each purchase, we donate one tree being planted by the Organisation PLANTFORTHEPLANET in Mexico. #plantfortheplanet.

100% RAD

They work and they look good. What more do you want?